The Madfan

Editorial Design: Bringing unpopular culture to the World

The Mad Fan (2014) is a magazine for Otaku. The otaku culture has cut off and closed with the mass media. Because it exists under the water. So I tried to show them in the mass media. I chose media representative media such as magazines, homepages, radio, and smartphone applications. I wanted to put their culture on the surface and be recognized as a culture like Graffiti art.